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Acquia DAM (Widen)
¿Qué es Acquia DAM (Widen)?
Reconocida como la ganadora de los premios SIIA CODiE 2017 por la mejor solución DAM, Widen presta servicios a empresas medianas y grandes con una plataforma basada en datos, Widen Collective. Las cinco aplicaciones clave abarcan gestión de marca, administración de video y gestión de trabajo creativo y se integran con más de 30 aplicaciones, desde suites creativas hasta colaboración y etiquetado automático. Potencia tu gestión de contenido con herramientas y servicios galardonados e incomparables, a partir de 28 000 USD por año. Solicita una demostración hoy.
¿Quién usa Acquia DAM (Widen)?
Empresas medianas a grandes con un enfoque de marketing. Verticales clave: fabricación, productos de consumo, indumentaria y moda, salud y tecnología médica, hostelería, educación, entretenimiento, agencias.
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Opinones de Acquia DAM (Widen)
Highly positive experience, with ease of use and great customer service!
Comentarios: We learned more about DAM management and learned to love it!
Puntos a favor:
It's so easy and intuitive to use. The metadata search boxes on the side help narrow and refine the search. And the customer service can't be beat!
Contras:
I don't like how the collections can't be edited between users. We have had to figure out a workaround to be able to share and edit the same collections.
Widen Collective Is Your Digital Asset Filing Cabinet
Comentarios: IT's hard to to quantify the value this project brought to our organization-but it was incredible. We have reduced the amount of time spent looking for images, we have given access directly to our agency (reducing the number of emails back and forth requesting assets) and since partnering with Widen we've improved the quality of our assets. I would absolutely recommend Widen to any organization looking for a solution to a similar problem.
Puntos a favor:
As someone who loves to have everything neatly organized and labeled, I really appreciated the ability to easily organize, categorize and tag all of my organization's digital assets. It's a daunting task-hundreds or thousands of images and video files, all had to be housed in a cloud in a manner that was intuitive and retrievable. Yet, Widen Collective helped me make that happen.
Contras:
As with any software, there is a learning curve. But, Widen offers comprehensive training and excellent customer support. Don't let this hold you back!
Widen Collective
Comentarios:
The Digital Asset System was put in place to provide easy access to assets owned by Trek Bicycle Corporation for those internally and externally. These assets can be ordered and downloaded at any time of day or night. It's an invaluable tool for our dealers, distributors, and international offices.
'
The Media Template is an online ad, and media builder. It allows Trek to control brand consistency, while it allows our users to build media in minutes using pre-approved images and text without the need of expensive software programs. We use this portion of the site to provide promotional items and in store signage to our large dealer base.
Overall, I think the Widen collective is a great product and I really enjoy working with Widen.
Puntos a favor:
Good customer support Robust reporting features Assets can be downloaded in a variety of file formats Various types of file formats are supported Permissions can be setup to protect assets Users can access the site through a standard web browser Media can be built in minutes without needing expensive software programs Assets/media can be ordered and downloaded at any time of day or night Software updates made throughout the year
Contras:
Pages can be slow to load at times Reporting tools can be confusing Custom enhancements to the site can be expensive Some education is needed for new users of the site The site is not setup for printing on demand Home page can be confusing if your site includes the DAM and the media builder
Before, I was lost. Now I have found...my assets. Great tool/ great people
Comentarios: Gee, it makes work easier. We have dealers and marketing teams around the world. This makes distributing those assets not a pain in the ass. Also, WAY less questions than before we implemented about 'where is is this asset?' It rules.
Puntos a favor:
The customer experience team and help desk teams are great and make you feel like a real person instead of a cog in the giant machine of software life. The portals. The PORTALS! Portals rule. They really do. Best way to organize brand stuff.
Contras:
I'm waiting for workflow to become even more robust for it to become a Workfront killer. Which I hope that it does.
My Widen DAM Review
Comentarios: Using Widen’s DAM to organize our assets has greatly reduced our marketing teams time spent hunting for images.
Puntos a favor:
My favorite things about Widen’s DAM software include an easy to navigate interface, very intuitive searching capabilities, customizable metadata fields for great detail to be attributed to assets, the ability to download files in multiple files types (fairly quick conversion depending on size of original file), the ability to customize your login screen and home screen (keeping everything on-brand is important!), and their customer support team is amazing.
Contras:
I feel that the asset sharing options could be expanded upon. Currently, you can type an email in and send a set of assets. I would like to see additional options implemented because it feels fairly limited currently.
