--- description: ¿Qué piensan los usuarios de Cognism? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Cognism gracias a Capterra Perú. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Cognism - Opiniones, precios y características - Capterra Perú 2026 --- Breadcrumb: [Inicio](/) > [Herramientas de captación de leads](/directory/31017/lead-capture/software) > [Cognism](/software/169083/cognism) # Cognism Canonical: https://www.capterra.pe/software/169083/cognism Página: 1 de 11\ Siguiente: [Página siguiente](https://www.capterra.pe/software/169083/cognism?page=2) > Uno de los líderes en inteligencia de ventas prémium. > > Veredicto: 255 usuarios lo han valorado con **4.7/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Vista rápida ### ¿Quién usa Cognism? Empresas ambiciosas de todos los tamaños utilizan esta plataforma para descubrir, conectarse e interactuar con los responsables de la toma de decisiones cualificados con mayor rapidez y cerrar más oportunidades de venta. ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **4.7/5** | 255 Opiniones | | Facilidad de uso | 4.8/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.6/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.5/5 | Basado en las opiniones generales | | Funciones | 4.6/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Cognism - **Ubicación**: London, RU - **Constitución**: 2015 ## Contexto comercial - **Precio inicial**: USD 1,000.00 - **Público objetivo**: 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+ - **Despliegue y plataformas**: Cloud, SaaS, Web - **Idiomas admitidos**: inglés - **Países disponibles**: Albania, Alemania, Andorra, Austria, Bielorrusia, Bosnia y Herzegovina, Bulgaria, Bélgica, Canadá, Chequia, Chipre, Ciudad del Vaticano, Croacia, Dinamarca, Eslovaquia, Eslovenia, España, Estados Unidos, Estonia, Finlandia y 35 más ## Funciones - API - Alertas y notificaciones - Análisis de la competencia - Automatización proceso/flujo de trabajo - Base de datos de clientes - Base de datos de contactos - Búsqueda/filtro - CRM - CRM Integration - Captura de clientes potenciales - Comunicación multicanal - Correspondencia y fusión - Creación de informes/análisis - Cualificación de leads - Datos de intención - Demographic/Firmographic Data - Descubrimiento de datos - Enriquecimiento de datos - Extracción de direcciones de correo electrónico - Extracción números de teléfonos móviles - Generación de clientes potenciales - Generación de clientes potenciales - Generación de leads B2B - Gestión de campañas - Gestión de clientes potenciales - Gestión de contactos - Gestión de correo electrónico - IA y aprendizaje automático - Identificación de cuenta de destino - Importación y exportación de datos - Lead Scoring - Limpieza de datos - Marketing por correo electrónico - Panel de actividades - Panel de comunicaciones - Perfiles de clientes - Perfiles de datos - Personalización - Priorización - Resumen y publicación de datos - Sales Planning - Segmentación - Segmentación de clientes - Segmentación de clientes potenciales - Third-Party Integrations - Validación de direcciones - Varias fuentes de datos ## Integraciones (en total: 4) - HubSpot CRM - LinkedIn Sales Navigator - Pipedrive - Salesforce Sales Cloud ## Opciones de asistencia - E-mail/Help Desk - Base de conocimientos - Asistencia telefónica - Asistencia 24/7 - Chat ## Categoría - [Herramientas de captación de leads](https://www.capterra.pe/directory/31017/lead-capture/software) ## Categorías relacionadas - [Herramientas de captación de leads](https://www.capterra.pe/directory/31017/lead-capture/software) - [Software de plataformas de datos de clientes](https://www.capterra.pe/directory/31334/customer-data-platform/software) - [Software de gestión de contactos](https://www.capterra.pe/directory/30016/contact-management/software) - [Software de intención de compra](https://www.capterra.pe/directory/32055/buyer-intent/software) - [Software de análisis predictivo de leads](https://www.capterra.pe/directory/32276/predictive-lead-scoring/software) ## Alternativas 1. [ActiveCampaign](https://www.capterra.pe/software/79367/activecampaign) — 4.6/5 (2561 reviews) 2. [Lusha](https://www.capterra.pe/software/198383/lusha) — 4.0/5 (397 reviews) 3. [HubSpot Marketing Hub](https://www.capterra.pe/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews) 4. [Lead Forensics](https://www.capterra.pe/software/156889/lead-forensics) — 4.5/5 (235 reviews) 5. [Apollo.io](https://www.capterra.pe/software/158696/apollo) — 4.5/5 (387 reviews) ## Opiniones ### "Very Useful System" — 5.0/5 > **Thomas** | *24 de febrero de 2026* | Petróleo y energía | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: Cognism allows our commercial team to dramatically speed up the process of connecting with the prospects most important to us. The UI is clean and efficient, and the available API connection allows me even further efficiencies via agents I create. Quality of emails is high, and my experience with their team has been brilliant. Overall very happy with Cognism. > > **Puntos en contra**: Nothing really. Cognism provides me and my team everything we need to be successful. We have our ideal prospects, and Cognism allows us to connect with them. ----- ### "BDR for Financial SaaS Platform" — 5.0/5 > **Casper** | *15 de setiembre de 2025* | Contabilidad | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: We've been using Cognism for more than 1.5 years now and from the start it has been great. The value it provides our business development team and sales team is immense. In short what our teams like is that we can find the right prospect for each account, and then easily find the right contact details so we can reach out to them. Before this process took a lot of our time. Now we can work at speed, which shortens our sales cycles and improves our bottom line. > > **Puntos en contra**: The 'Diamond Verify' function (Cognism looking to find mobile numbers not yet known) is amazing\! The only comment on it is that it sometimes takes quite a while to receive them, while these usually are very urgent and important calls to make. Receiving this faster would be amazing. > > A good thing about the software is that it has a lot of functionalities. This does mean that there's a learning curve for new team members. I'd say it's definetly worth the time to invest in learning the different functionalities. Cognism even did an in person training to help us get the most out of the platform. Overal the lead generation we're realizing with Cognism is amazing. It helps us find the correct prospect: we can filter through dozens of very detailed filters, helping us to find our exact ICP. It also connects with our CRM which makes this process even easier. Once we have identified the right prospects for our accounts we can then find their contact details (mobiles, HQ, direct lines and email addresses). The speed with which we can contact our prospects has improved our sales cycle by a lot\! We can also request Cognism to look for mobile numbers if they aren't know yet. This allows us to contact executives whom usually don't have mobile numbers that show. The quality of the data has been a lot higher quality compared to other vendors. ----- ### "Misleading renewal and lacking credit card control on the backend." — 1.0/5 > **Derek** | *26 de setiembre de 2025* | Empaquetado/entrega de mercancía | Valoración de la recomendación: 2.0/10 > > **Puntos a favor**: The technology works. The connection to the CRM works great. The quality of the data is good 50% of the time. > > **Puntos en contra**: We changed our sales model and were not able to leave. Cognism's backend does not give uses the control of their account, which credit cards to use, or executing renewals. Therefore, we had changed our sales model, and they notified me I could not cancel our subscription and we were auto renewed and notified via an email from our rep that went to the spam filter. They need to be transparent with their contacting and renewal process. in 2025, SaaS platforms need to give Admins the ability to renew on the platform and control payment methods. > > The technology works mostly. The integrations work. The customer success team is only interested in profit and loss and not the success of the clients. Their renewal and backend payment processes is misleading and purposeful to keep clients with the platform. Therefore I can't recommend them until they give the payment and renewal control to the admin. This is standard in 2025. ----- ### "Data Management" — 5.0/5 > **Usuario verificado** | *23 de enero de 2026* | Servicios financieros | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: I found that managing my data became a lot more efficient as I was able to keep track of my prospect base in an efficient and convenient manner > > **Puntos en contra**: I think that some of the details in the prospecting tool could be enhanced, it's hard to tell if someone is the right contact with just their job title. > > overall it's been exceedingly positive. They offer great customer support on top of a great user experience. ----- ### "Best tool for business development" — 5.0/5 > **Usuario verificado** | *2 de marzo de 2026* | Tecnología y servicios de la información | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: Easy to use the filters , make a list of contacts - leads have right amount of information thats required. > > **Puntos en contra**: they need improve a lot in quality of information with contacts they provide, not all the information present has the quality of leads > > working in business development, major challenges are in find the right information of leads - but congnism helps in finding that information needed ----- Página: 1 de 11\ Siguiente: [Página siguiente](https://www.capterra.pe/software/169083/cognism?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.pe/software/169083/cognism) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Datos estructurados